RYAN PAUL || blog & portfolio http://www.ryan-paul.com The blog & portfolio of new media designer Ryan Paul Wed, 23 Jun 2010 19:17:06 +0000 http://wordpress.org/?v=2.7.1 en hourly 1 How to read a Google Analytics report http://www.ryan-paul.com/?p=223 http://www.ryan-paul.com/?p=223#comments Sat, 13 Mar 2010 22:43:02 +0000 Ryan Paul http://www.ryan-paul.com/?p=223 Google Analytics is arguably one of the most popular systems currently used to monitor web traffic. It is fairly easy to implement and allows you to track detailed statistics of your visitors trends. The system records number of visits, unique visitors, page views, browsers, connection speeds, top pages, click-through trends, search engine keywords, and location, among many other things.

Once implemented, the data rolls in continuously with a short delay. Administrators can view interactive reports of sites they manage or can export reports in several formats. These reports can also be configured to automatically be sent via email on a daily, weekly, monthly, or quarterly basis.

The system has a small learning curve. From an administrator’s perspective, it can sometimes be difficult to navigate the site at first as you try to grasp the site’s architecture. A common concern among users is the lack of ability to understand content generated on the reports. Although Google provides a very comprehensive help system, it is still sometimes challenging to understand the terms and data used in the standard reports.

To help, I’ve put together a document outlining the features on the standard PDF report. It gives a quick look at many of the common report statistics with descriptions that are easy to understand. I hope this helps those who may be new to the Google Analytics system.

Download the PDF version of the Google Analytics guide here.

]]> http://www.ryan-paul.com/?feed=rss2&p=223 twitRSS: A small flash-based reader http://www.ryan-paul.com/?p=212 http://www.ryan-paul.com/?p=212#comments Thu, 14 May 2009 00:58:26 +0000 Ryan Paul http://www.ryan-paul.com/?p=212 This was my final project in a series of three Flash classes, working with my group partner Corey Cantrell. The flash-based reader pulls either a Twitter user feed or an RSS feed, depending on which one is entered into the box. More information and the complete reader is available at http://www.twit-rss.com.

The Flash plugin is required to view this object.

 ]]> http://www.ryan-paul.com/?feed=rss2&p=212 Flash XML Photo Gallery http://www.ryan-paul.com/?p=209 http://www.ryan-paul.com/?p=209#comments Sat, 18 Apr 2009 17:31:22 +0000 Ryan Paul http://www.ryan-paul.com/?p=209 This small photo gallery was created using ActionScript 3.0 and XML to dynamically pull sets of images of “my favorite people” into the viewing screen.

Flash Gallery ]]> http://www.ryan-paul.com/?feed=rss2&p=209 Elevator Pitch http://www.ryan-paul.com/?p=141 http://www.ryan-paul.com/?p=141#comments Tue, 07 Apr 2009 01:19:44 +0000 Ryan Paul http://www.northbrookweb.com/blog/?p=141 This video/player piece was created as a project for an advanced multimedia class at Johnson & Wales University. With two other group members, we created a short film about “anything taking place in/outside of an elevator.” The video was then converted and pulled into the player through the streaming power of ActionScript 3.0.

Video ]]> http://www.ryan-paul.com/?feed=rss2&p=141 The Peace Flag Project - Brochure http://www.ryan-paul.com/?p=94 http://www.ryan-paul.com/?p=94#comments Wed, 26 Nov 2008 16:08:02 +0000 Ryan Paul http://www.northbrookweb.com/blog/?p=94 This brochure was created for The Peace Flag Project to help spread awareness about their programs. For more information, visit their website at www.thepeaceflagproject.org.

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Download PDF: Print Quality (High-Res) | Web Version (Low-Res)

]]> http://www.ryan-paul.com/?feed=rss2&p=94 Hidden History - East Side Tunnel Video http://www.ryan-paul.com/?p=101 http://www.ryan-paul.com/?p=101#comments Thu, 20 Nov 2008 22:17:07 +0000 Ryan Paul http://www.northbrookweb.com/blog/?p=101 Created for a New Media class at Johnson & Wales University, this video provides a look at a piece of lost history in Providence, Rhode Island.

Click here to view the embedded video. ]]> http://www.ryan-paul.com/?feed=rss2&p=101 Information Architecture Plan http://www.ryan-paul.com/?p=197 http://www.ryan-paul.com/?p=197#comments Mon, 20 Oct 2008 20:40:20 +0000 Ryan Paul http://www.ryan-paul.com/?p=197 This is an information architecture report that my group compiled for a class at Johnson & Wales University. It was created for a client who wanted to add additional functionality to their existing website. The report provides several recommendations for steps to move the project forward.

Click here to download the full PDF report.

Information Architecture Report
]]> http://www.ryan-paul.com/?feed=rss2&p=197 Creativity Video http://www.ryan-paul.com/?p=107 http://www.ryan-paul.com/?p=107#comments Fri, 03 Oct 2008 02:15:56 +0000 Ryan Paul http://www.northbrookweb.com/blog/?p=107 This video was used to demonstrate what creativity means to different people. It was created for a new media class at Johnson & Wales University.

Click here to view the embedded video. ]]> http://www.ryan-paul.com/?feed=rss2&p=107 PSA: Voting Matters http://www.ryan-paul.com/?p=104 http://www.ryan-paul.com/?p=104#comments Fri, 03 Oct 2008 02:13:13 +0000 Ryan Paul http://www.northbrookweb.com/blog/?p=104 This video was made for a new media class at Johnson & Wales University. It is a Public Service Announcement for election day.

Click here to view the embedded video. ]]> http://www.ryan-paul.com/?feed=rss2&p=104 Starbucks Promo - Condiment Bar Ad http://www.ryan-paul.com/?p=100 http://www.ryan-paul.com/?p=100#comments Wed, 10 Sep 2008 04:26:13 +0000 Ryan Paul http://www.northbrookweb.com/blog/?p=100 An ad I created for Starbucks to advertise the Clover brewing system in RI and southern MA stores.

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